Amazon Opens Its First Full-Sized Cashless Go Grocery Store

Two old age ago , Amazon opened its first cashless Go convenience entrepot , and in the prison term since , Amazon Go stock have expanded to 24 other fix throughout the country . But now , Amazon is essay to take its cashless stores adult time with the official launch of its first Amazon Go Grocery entrepot .

Situated on the edge of business district Seattle in a space that takes up 10,400 square foot ( with 7,700 straightforward foundation of consecrate shopping space ) , the raw Amazon Go Grocery dwarf all of Amazon ’s former cashless storage which range from as small as 450 sq . ft to just over 2000 sq . ft . However , it seems size of it was n’t Amazon ’s biggest challenge when making its first cashless grocery store , but rather the number , and more importantly the kind of items available for sale .

That ’s because unlike a typical Amazon Go memory which functions more like a typical bodega or convenience store and neckcloth mostly pre - packaged goods like chips and bottled drinks , Amazon ’s Go Grocery needs to accurately cut through the leverage of foods that are trickier to track like fresh produce , no matter how many lemons or heirloom tomatoes you piece up and inspect before really invest one in your handcart .

Photo: (AP)

To that end , like other Go storage , the Go Grocery still has people swipe in by the ingress of the store using their sound , while a vast regalia of television camera and sensors installed in the ceiling of the store cut through what you grab , but there ’s some extra tweaking involved that allows people to plunk out the best produce and put certain items back ( potentially in a slightly dissimilar smudge than it was picked up ) without inaccurately add something to someone ’s tab . All enjoin , Amazon say its Go Grocery storage contains 5,000 unequaled item , comprised of a mix of major marque name items , organic produce , and other staples , with many sourced from Amazon ’s subsidiary Whole Foods .

Amazon vice president Dilip Kumar speak toGeekwireand read the companionship wanted to make certain shoppers were greet by “ produce laid out in [ a traditional ] way , ” but there are some significant differences between Amazon ’s cashless variance and a regular grocery store .

Because the Go Grocery does n’t have any on - site food grooming service like a butcher workshop or bakeshop , foods like fresh fish , heart and soul , and confections are box singly and birth to the memory board every couple days . Same goes for the fancy cheese section which does n’t have a cheesemonger to aid you decide if you ’re better off with a fontina or a brie for your next mac and cheeseflower .

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Photo: (AP)

One of the few spots in the depot where you may actually anticipate a human bearing though is the alcohol section , where an Amazon employee will be waiting to check IDs before allow people to bribe John Barleycorn . In the front of the computer storage , there are extra ego - service stations for things like coffee and beigel , along with a selection of pre - fain meals .

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Finally , when you ’re done shopping , just like at other Amazon Go locations , you’re able to simply walk out of the storage with your grocery store without ever reaching for your billfold .

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If you look at the ceiling, you can see the numerous sensors and cameras Amazon uses to log what items customers are buying.Photo: (AP)

Looking forward , while the main goal for Go Grocery is to carry over Amazon ’s rapid , more frictionless shopping experience to everyday solid food shopping , it ’s clear Amazon has bigger ideas for the Go good example in the future . While verbalise to theWall Street Journal , Kumar enjoin that in the process of making the Go Grocery , Amazon “ learned a mint ” and that there ’s “ no tangible upper tie down . [ The store ] could be five time as bountiful . It could be 10 times as big . ”

However , while that might suggest Amazon has plans to create huge wholesale Go storage to compete with exit like Costco or Sam ’s Club , there ’s presently no official timetable for expanding Go Grocery to additional location . Right now , Go Grocery was mostly designed as a technical school showcase think to tempt other major retailers to adopt or buy Amazon ’s technical school for use in their own stores .

But based on the rate at which the original Amazon Go computer storage expanded into cities such as New York , San Francisco , and Chicago , it would n’t be a huge surprisal to see more Go Grocery locations pop up in major subway area presently .

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