Apple has been taking a trouncing on Wall Street , in part due to skepticism over succeeding ontogenesis of iPhone and iPad sale . With the mart becoming saturated with iPhone and , to some extent , iPad user , Apple will shortly demand to swear upon rise rather than raw customers to fuel sales . Apple ’s problem is that their products are so honest , hoi polloi are n’t upgrade tight enough .
Many people assume that people upgrade their iPhone at least every two years , at the end of their declaration . However , anecdotally , it seems that mass are upgrading their iPhones and iPads in long bicycle . For example , I see significantly more iPhone 4/4S poser than iPhone 5s . In fact , I see more 3G/3GS model than iPhone 5s . My wife have it off her iPad 2 ( almost two years old ) and see no indigence to buy an iPad 3 , 4 , or miniskirt . She likely wo n’t be in the securities industry for a new iPad for another couple of years . I have several acquaintance perfectly content with their first generation iPads .
This is n’t of necessity a bad thing . It mean that Apple has been get high quality products that consumer hump to expend and keep . These masses will likely replace them with new Apple products finally . But , eventually does n’t generate sales now .
What ’s the resolution ? The best answer is to create new products that are meaning upgrade to one-time products . This gives the great unwashed the most incentive to upgrade . It ’s also the most difficult root . Displays can only be so retina , central processing unit can only get so tight , and 16 GB is already plenty of storage for most people .
A poor solvent would be to prematurely stop supporting older products , which seems to be the game dally by Android earpiece manufacturers . It would be unsatisfying to see Apple artificially limit software package upgrades to older equipment simply to advance people to buy the a la mode fashion model . However , it wo n’t be farsighted until it becomes an attractive option to increase sales . have ’s trust Apple head off the temptation .
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Virtual Pantsis a newspaper column that provides commentary and unique insight on the latest engineering news . You will find viewpoints there that are n’t verbalise by others in the tech blogosphere .
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